PARLOUR
BRAND IDENTITY & SQUARESPACE WEBSITE INTENSIVE
Nestled in the stunning Bay of Islands, Parlour (Formerly known as Best Day Ever) helps craft your unforgettable day with our bespoke floral designs and styling. From the gentle rustle of leaves to the vibrant allure of blooms, our work resonates with the innate beauty of our world.
'“She’s not just a designer, G provides a one-on-one personable service which is truly unique.”
What did I achieve for Parlour Events?
BRANDING
Mood board and Colour Palette
Typeface styling
Logo Design (4 Variations)
Custom logo font
Pricing Guide (11-page document)
Brand Guidelines
1-DAY WEBSITE INTENSIVE
Custom email set-up
6-page Squarespace website
Insertion of the new branding
Lou wanted something sophisticated yet playful. We took a whimsical, sleek, serif font and customised it to add more drama and make it something unique for Parlour. Pairing that with a more simple sans-serif font, alongside a rich and retro colour palette , and we’ve created a brand that invokes trust and flare.
The pricing guide allows Lou to put her best foot forward when enquiries come through the door, saving time and looking professional.
And after being stranded with no web designer, unfinished website and a very tight deadline, I executed a 1-Day Website Intensive to bring her branding to life across a 6-page Squarespace website. Lou feels confident in everything we created and excited for the year ahead.
