BOTANICS
BRAND IDENTITY & SHOPIFY WEB DESIGN
Botanics is a gorgeous boutique florist nestled in Birkenhead in Auckland NZ. Creating, organising, arranging, communicating, visualising, interacting or installing are all ways in which to connect people, their emotions, their special occasions, whether in real-life everyday situations or from their work perspective. This is the motivation that drives Botanics.
“Not only was Georgia easy to work with but her communication was also excellent. Her knowledge and expertise in this field immediately put us at ease and she exceeded every deadline.”
What did I achieve for Botanics?
BRANDING AND PRINT COLLATERAL
Mood board and colour palette
Typeface styling
Logo design
Business card
Gift voucher
Sticker design for bouquets
Flower Care card
Flower Friend card
SHOPIFY WEB DESIGN
Designing a brand new 13-page Shopify website
Entering and managing over 50 products
Managing and designing the pages for 7 weddings
Image management across the site
Deb approached me to do her Branding and Web design as it had been years since she had a functional website, and now the time had come to branch out into the online world.
We focused on a warm, soft and inviting colour palette that paired well with her logo’s new script font and her exisiting dandelion illustration.
Deb needed her new Shopify site to function well so that she could focus on building more business through the online store to accompany her busy physical store. She had new photography done of her bouquets and plants for the website, and we created a well-thought out customer experience to get her flowers to people’s door.
